The Glow
Brand development
Brand Identity
Packaging Design
Services:
The Big Problem:
The Glow, a face oil skin care brand, had three major goals that we worked on:
Build trust and credibility with customers
Clear business identity
Memorable marketing
The Grand Solution:
The deliverables I gave to The Glow, included a brand guideline pdf sheet that included their main logo, color palette, and packaging designs.
The two main packaging designs that I made are a day oil and a night oil.
We wanted their branding to reflect these adjectives:
Glowing
Classy
Soft
Fresh
Natural
Sweet
